“When you get right down to the root meaning of the word succeed, you find that it simply means to follow through.”

– F.W. Nichol



“What is the one thing in your life, that if you could Be, Do or Experience it, would change everything?”

For me, it is to consistently follow through with my word to myself.  This simple commitment works, one follow through at a time.

This practice, especially when something feels 'hard', changes everything.

Profession & Purpose

“I’ve learned that making a ‘living’ is not the same thing as ‘making a life’.”

-Maya Angelou

It has been more than 3 decades since I began in the mental health profession as a licensed psychotherapist.  I have worked with hundreds  of people whose lives, or the  lives of  loved ones threatened  by substance misuse and addiction. Many more, dealing with the kind of 'mind' and 'emotional' pain and distortion that threatened their ability to live a connected, fulfilling  and meaningful life.

I am grateful for everything they taught me about hope and resilience,  the human condition, and the human spirit.

Later I unexpectedly began racing motorcycles at 40.  I became a riding instructor , and  while coaching riders  I discovered  Life Coaching was a 'thing.' It focused on the entirety of who people are, much like I was doing on the track.  Instead of the problem, the label, and a more limited menu of outcomes, I could focus on a who we can become. Agai, like I was experiencing on the track.

I  became a certified professional coach in 2010,  stepping out of mainstream mental health and  into more powerful and fulfilling work.

Now I get to experience the courage, tenacity, capacity for resilience  and the ability to create that is the very nature of what we are.

Fitness and Play

“Take care of your body. It’s the only place you have to live.” -Jim Rohn

I love the life force that grows from physical movement and labor. I live on a small ranch that sometimes resembles a 'chop wood-carry water' lifestyle. It keeps engaged and moving.

Ten years of motorcycle road racing taught me that its never too late to  put myself in a completely new environment, get out of my comfort zone,  and find out what I am actually made of.   It reinvented me.  I became the person that 'could' do this thing.

I learned a new level of self-discipline, commitment, and self-responsibility. That  'getting out there and doing' is the only thing that builds confidence, and  consistency of action is how we create. All the little things eventually become big things.

I also experienced a deeper level of what connection, friendship, teamwork and community can be.

Needless to say, it brougfht me to a whole new level of who I am and can be.  It taught me about my capacity for resilience, my 'at cause' role in my own injury, healing, and wellness, how to get back up after a mistake (crash), and the importance of a supportive and inspirational community of like-minded individuals.


“Every human being is the author of his own health or disease.”

-Gautama Buddha


After 20+ years of a chronic illness, I became one of many to take my health into my own hands,  to transform a diagnosis, a set of symptoms, and a prescribed daily medication regime into something that is no longer a part of my life.

We are all an ‘N of 1.’  Completely unique. It takes some time and perseverance in self observation, self-experimentation , and learning how the mind-body actually work.  We need to be our own best expert in ourselves. Don't leave it to chance, or to anyone else.




“People are capable, at any time in their lives, of doing what they dream of.”

-Paulo Coelho


We are a complex, adaptive 'system', always in process, always developing. We project out into the world what we believe, and Life reflects back to us, who we are .

Our personality is the sum of all our experiences and all the choices we have ever made. Its not the past that is predictive, it's our choices. What we do, the choices we make from here,  defines  our future.

This is how we  create  ourselves.   We can reinvent/expand ourselves  at any time, on any day, by choosing consciously. It is the unconscious choosing that by its very natrure,  often creates what we dont want.

This is why I coach, and why I will always  be coached. Because of that notorious unconscious creating we are always doing.

Client Feedback

Fred Behrman_

I hired Ginny as my personal coach six months ago and had high hopes of growth and development both personally and professionally. I had watched some of Ginny’s Facebook videos and then decided to have a conversation with her over the phone. Because I am a coach, I take coaching very seriously. Anyone can call themselves a coach/life coach nowadays and you don’t really know what you’re getting. That’s why you need to have a “long conversation” with Ginny and see if there’s a fit.

What helped in my decision to go with Ginny was her formal mental health education and professional background. It was important to me to have someone formally trained in the field of psychology as well  real world experience.

I was constantly amazed at her incredible depth of knowledge and experience on personal transformation. She could always point to a particular book or author that would be helpful in furthering a point we might have been talking about in our coaching session. She wasn’t just throwing out titles thinking it might be pertinent, but because she is so intuitive in her relationship with you, her recommendations are always on target.

A good coach has the ability to sense your potential and talents and then guide you to fully realizing them. Ginny displayed this in every session we had together.

Ginny was a compassionate and empathetic couch in our time together, but she drew the line when I would start to argue for my limitations.

Ginny was the right coach at the right time.

Fred Behrmann

Head Coach, AZ